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Toronto Cannabis Authority
Toronto Cannabis Authority
Toronto Cannabis Authority

Toronto Cannabis Authority

Категорії:

  • Wordpress

Сайт:

https://torontocannabisauthority.ca/

CMS:

  • WordPress

Технології:

  • ACF
  • HTML

Огляд

Online store from design in Figma with many interactive elements in JS to WordPress.

Послуги та обсяг

  • UX Research and Strategy
  • Design experience
  • Art direction
  • Visual design
  • Creative direction
  • Style guide
  • Content Guidelines
  • Front end development
  • Technical consultations

Адаптивний дизайн

  • Desktop
  • Tablet
  • Mobile version
Прокрутіть, щоб дослідити
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Toronto Cannabis Authority

CHALLENGE

The challenge put forward by the Toronto Cannabis Authority was: "In 2021, we will have the best cannabis website in the world." In terms of content, structure and overall usability, develop a website in such a way that it reflects the brand, technology and activities very well, while remaining commerce-leading with ambitious goals.

RESULTS

  • Increase in website traffic by 13%.
  • 18% increase in new users.
  • Time spent on website after search increased by 134%

OUR APPROACH

The task was ambitious, and the task ahead was difficult. We assembled a project team with diverse skill sets to research, brainstorm, build, iterate and execute with the goal of building a model website in the industry. To maximize positive user interaction, in addition to a mobile-optimized layout and user-centric design, we enriched the website with a number of trendy features that work harmoniously together. Such as :

  • - Personalized offers, alerts and coupons.
  • - A product recommendation tool that helps customers find the right product according to their needs without using any technical terms.
  • - Smart predefined product comparison to identify the difference effortlessly.
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